• Marketing & Management

    Associate of Applied Science Degree

    This degree focuses on developing marketing skills along with providing leadership and entrepreneurship training. This program is designed to enhance skills and employability for students that desire a career path in marketing and management as well as those who choose the entrepreneurial path.

    Program Outcomes

    Upon successful completion of this program, students will be able to demonstrate the skills necessary for entry-level employment in areas such as retail and wholesale sales, marketing management, market research and advertising and distribution. Students will prepare effective presentations, develop an effective marketing plan, prepare winning sales presentations and prepare themselves for upward mobility in the marketing and management fields.

    Careers

    Career opportunities include supervisors or manager of retail sales workers, sales associate, marketing manager, call center supervisor and account manager.

    For information contact Dale Hatfield, 503-594-3074 or daleh@clackamas.edu  

    Marketing & Management - Year 1

    • Complete the following requirements.

    • BA-101 Introduction to Business 
      BA-104 Business Math 
      BA-224 Human Resource Management 
      WR-121 English Composition 
    • Complete the following requirements.

    • BA-131 Introduction to Business Computing 
      BA-156 Business Forecasting 
      BA-223 Principles of Marketing 
      BA-285 Human Relations in Business 
    • Complete the following requirements.

    • BA-205 Solving Communication Problems With Technology 
      BA-211 Financial Accounting I 
      BA-226 Business Law I 
      BA-238 Sales 

    Marketing & Management - Year 2

    • Complete the following requirements.

    • BA-206 Management Fundamentals 
      BA-212 Financial Accounting II 
      BA-239 Advertising 
      BA-249 Retailing 
      • TAKE 1 CREDIT OF PE/HEALTH REQUIREMENT.
      Physical Education
      Health
      Health/Physical Education
    • Complete the following requirement.

    • BA-213 Decision Making With Accounting Information 
      BA-222 Financial Management 
      BA-227 Business Law II 
      BA-218 Personal Finance 
      EC-201 Principles of Economics: MICRO 
    • Complete the following requirements.

    • BA-217 Budgeting for Managers 
      BA-261 Consumer Behavior 
      • TAKE BA-225 OR WR-227.
      BA-225 Business Report Writing 
      WR-227 Technical Report Writing 
      • TAKE 3 CREDITS OF BA-280.
      BA-280 Business/CWE 

    Marketing & Management Program Electives

    • Take 3 credits of Marketing & Management Program Electives.

      • TAKE 3 CREDITS OF MARKETING & MANAGEMENT PROGRAM ELECTIVES.
      Business Administration
      Business Technology
  • Contact our Business Department

    Oregon City - 19600 Molalla Avenue, Oregon City, Oregon 97045

    Email us: marys@clackamas.edu

    Call us: 503-594-3071

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