Business Department | C.C. Certificate of Completion | 1 year

• Understand fundamentals of marketing, business law and supervisory management

• Use the principles of financial accounting

• Create budgets and use technology for business communications

Careers

Career opportunities include:

• wholesale and manufacturing sales representative
• insurance and financial sales agents
• marketing and advertising assistants

For information contact Dale Hatfield, 503-594-3074 or daleh@clackamas.edu.

Job Market

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PROGRAM CODE: CC.MARKETING

This certificate focuses on technical marketing skills in areas such as need identification, product and service development, determining price, communicating information to potential customers, and distributing the products to customers. 

RELATED INSTRUCTION OUTCOMES

Computation (1 course- BA-104 Business Math)

• Use appropriate mathematics to solve problems

Communication (1 course- WR-121Z Composition I)

• Read actively, think critically, and write purposefully and capably for professional audiences

Human Relations (1 course- BA-285 Human Relations in Business)

• Engage in ethical communication processes that accomplish goals

PROGRAM OUTCOMES

Upon successful completion of this program, students should be able to:

• demonstrate the skills necessary for entry-level employment in areas such as retail and wholesale sales, marketing management, market research and advertising and distribution;
• develop a business plan;
• develop a marketing plan;
• develop a promotional plan;
• launch an entrepreneurial endeavor;
• prepare and deliver effective presentations;
• demonstrate an understanding of fundamental business concepts through the integration of the functional areas of business into a comprehensive plan.